Your GTM stack, built to run as one system.
Eleven disconnected tools become one integrated revenue engine — CRM, data, automation and reporting, wired by an engineer who's done systems integration at scale.
Amplifythe connective layer
HubSpotsystem of record
SalesforceCRM
Clayenrichment
Warmlyintent
Apolloprospecting
LinkedInsourcing
OpenAIAI
ClaudeAI
n8nautomation
HeyReachoutbound
Apifyscraping
RevOps designs the strategy. The GTM engineer builds and maintains the systems that bring it to life.
A GTM engineer sits at the intersection of sales, marketing and technical implementation. RevOps draws the blueprint; the engineer pours the foundation, frames the walls, and wires the building so it actually runs — CRM configuration, data pipelines, automation, and reporting infrastructure.
Strategy without engineering stays a slide. Engineering without strategy is just plumbing. The point is a go-to-market motion that's wired into the systems that execute it — built by someone who's integrated systems through a $35B bank acquisition and a $7B healthcare divestiture, not learning it on your stack.
Five pillars of GTM engineering.
The recurring work behind revenue infrastructure that holds up under load — each one built, tested and documented.
Stack Architecture & Integration
Select and wire the revenue tech stack — CRM, marketing automation, sales engagement, enrichment, analytics — so it runs as one system instead of a drawer of disconnected logins. CRM · integrations · tooling
Data Quality
Reliable data flows between systems: lead routing, the enrichment waterfall, attribution, and hygiene — so the revenue data underneath every decision is accurate, timely and trusted. Pipelines · enrichment · hygiene
Workflow & Automation Builds
The automations that scale a team's capacity — lead scoring, deal-stage progression, task automation, alerts, and the marketing-to-sales handoffs that otherwise live in someone's memory. Scoring · handoffs · alerts
Signal Operationalization
Turn buying signals into action. Intent data, product usage, firmographic changes and engagement — routed to the right rep at the right moment with the context to act on it. Intent · routing · context
Reporting & Analytics Infrastructure
Dashboards leadership can trust because the pipeline underneath is actually measured — real-time pipeline health, rep performance, marketing attribution and revenue forecasting. Dashboards · attribution · forecasting
Three phases. Working infrastructure at each one.
You get a system you can operate at every stage — not a plan that gathers dust while the invoice clears.
Infrastructure Audit
Map the current tech stack, data flows and automation. Find the gaps, redundancies and broken integrations quietly costing you pipeline and visibility.
Build & Implement
Hands-on engineering — CRM configuration, workflow builds, data pipeline setup, reporting dashboards, system integrations. We build it, test it, and document it.
Optimize & Train
Ongoing optimization, team training and documentation. Your team inherits a system they can operate and evolve — not a black box that breaks the day we leave.
▸ Each phase ships something live — the audit, the build, and a team that can run it without us.
Systems integration, at scale.
Kevin came to revenue infrastructure from enterprise cybersecurity and large-scale M&A integration — the kind of work where a missed data dependency isn't a bug, it's a breach.
He's run systems integration through a $35B bank acquisition and a $7B healthcare divestiture. That's the rigor he brings to a CRM rebuild: model it properly, instrument it, and hand over something a team can actually operate.
Want to know where the cracks are before building infrastructure?
Start with a GTM Diagnostic Sprint — $2,500, operator-led by Jess Schultz. It tells you whether the bottleneck is actually your CRM and data, or whether it's ICP, positioning, or sales process upstream of the tooling. Knowing the answer keeps you from automating a motion that isn't ready for it.
Ready to build revenue infrastructure that scales?
Stop duct-taping your tech stack. Tell us what you're running today, and we'll map the system it should be.
Not sure where the bottleneck is? Start with the GTM Diagnostic Sprint — $2,500