Jessica Schultz
Fractional CRO/CMO. She designs the go-to-market motion B2B founders can actually run — built over 15+ years across capital markets, SaaS sales, and venture.
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Co-Founder & CEO
Jess has spent 15+ years building go-to-market — across capital markets, SaaS sales leadership, and a stint as a venture investor. She founded Amplify in 2022 to fix the gap she kept seeing: strong product teams, weak commercial systems.
As a venture investor she watched portfolio founders hit the same go-to-market wall again and again. She started Amplify to solve it in one place — strategy and execution across every revenue function, not a deck handed off at the door.
Today she's a full-time operator, an active Venture Partner, startup advisor, board member, and angel investor — best known for an expansive network and a natural ability to build deep relationships. For founders, she turns deal-making instinct into a motion the next hire can run.
- GTM strategy
- Sales process
- Positioning
- Founder-led sales
- RevOps
- Leadership
“A strategy nobody can run isn't a strategy — it's a slide. I design the motion so it survives contact with a real pipeline.”
A track record, not a pitch.
From Jessica.
What is a GTM Engineer? Role, Skills, and How It Fits Your Revenue Team
What is a GTM Engineer, and how is it different from RevOps or a fractional CRO? We break it down — and explain why Amplify now offers both strategic GTM leadership and GTM engineering services.
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How to Run a Customer Journey Map Workshop (And Why It's Essential for Your GTM Strategy)
Learn how to run a customer journey map workshop that actually informs your GTM strategy. Includes the framework, questions to ask, and a free template.
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5 Women to Watch in Venture - Fall 2025
Five trailblazing investors in our Fall 2025 Women to Watch in Venture edition — bold theses, founder-first conviction, and real industry impact.
Read →Strategy is half the engine. Kevin builds the rest.
Amplify is a two-operator firm. Jess designs the go-to-market motion; Kevin Poindexter wires it into the CRM, data, and automation that run it.
Bring in the strategist.
Fractional CRO/CMO leadership, founder-led sales, and a go-to-market motion built to scale. Tell us where you're stuck.
Co-Founder & CEO, Amplify Group — since 2022.