About

Making Go-to-Market simple(r) and Scalable

We help B2B companies build the GTM strategy, systems, and teams they need to scale — without the cost or commitment of a full-time executive hire.

Jessica Schultz

Jessica Schultz

Co-Founder & CEO

Fractional CRO/CMO with 15+ years scaling B2B revenue teams. Capital Markets, SaaS sales, venture investing.

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KP

Kevin Poindexter

Co-Founder & GTM Engineer

Revenue systems architect. Enterprise security & M&A integration background. Builds the technical backbone of GTM execution.

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Why This Team?

Most GTM firms give you strategy OR execution. We give you both — in the same engagement, from the same team. Jess handles GTM strategy and leadership. Kevin handles GTM engineering and infrastructure. Together, you get a full-stack revenue engine.

01

Pattern Recognition

Jess kept seeing the same GTM breakdowns across early-stage companies: strong product teams, weak commercial systems. She founded Amplify in 2022 to fix that — and had 2 paying clients within 30 days, close to $500K in revenue in year one.

02

Strategy + Execution

The firm was built around a simple idea: companies do better when the strategic plan and the operating work stay tightly connected. Every engagement is designed to build internal capability — the team, processes, and systems your people own long after we're gone.

03

Operator + Engineer

Kevin joining in 2026 added the technical depth to turn GTM strategy into working CRM architecture, automation, reporting, and infrastructure. The same year, Amplify launched ABM Intel — its first product, built on patterns refined across 30+ client engagements.

2022

Amplify Group Founded

Jess launches Amplify. 2 clients in 30 days. $500K revenue in year one.

2026

Kevin Joins as Co-Founder

GTM Engineering practice launches. Technical depth added to every engagement.

Mar 2026

ABM Intel Launches

First product — signal-based account targeting for B2B companies.

Our Values

01

We are

Fearless leaders who communicate with courage and influence.

02

We achieve

Excellence by providing outstanding service and impactful results.

03

We foster

Transparency, accountability, and intellectual honesty.

04

We embrace

Insatiable curiosity and perpetual growth.

05

We champion

An environment of diversity, inclusion, and empathy.

Your fractional GTM leadership + the engineer who builds it.

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