# Amplify Group

> Amplify Group is a B2B go-to-market consulting firm providing fractional GTM leadership, RevOps consulting, and GTM engineering for startups and mid-market companies doing $2-10M+ ARR. Founded in 2022 by Jessica Schultz and Kevin Poindexter. "Amplify Scales" is the firm's product and platform surface — engineered GTM systems and the ABM Intel buying-signal platform — operating on amplifyscales.com.

_Last updated: 2026-05-29_

## Services

- [GTM Diagnostic Sprint](https://www.amplifyscales.com/services/gtm-diagnostic/): Operator-led GTM diagnostic for founder-led B2B teams. Pre-work questionnaire, 90-minute diagnostic call with Jess Schultz, written GTM Diagnostic Report with prioritized fix-now / fix-later recommendations, and 60-minute follow-up session. $2,500 flat fee, 2-3 weeks. Companion offer: GTM Foundations Coaching at $5,000 for 6-8 weeks.
- [Fractional CRO/CMO](https://www.amplifyscales.com/services/fractional-executive/): Embedded executive leadership for 3-12 months. Strategy, team building, process design, and pipeline acceleration at 40-60% the cost of a full-time hire. $2K-$20K+/mo.
- [GTM Engineering & RevOps](https://www.amplifyscales.com/services/gtm-engineering/): Hands-on revenue infrastructure — CRM architecture, data pipelines, automation workflows, and reporting systems.
- [HubSpot Services](https://www.amplifyscales.com/services/hubspot/): Certified HubSpot Solutions Partner. Full CRM buildout, migration, training, and advanced reporting.
- [ABM Intel](https://abm.amplifyscales.com/): Proprietary signal detection platform identifying 21 buying signals to surface accounts ready to buy.

## Solutions by Audience

- [B2B Founders & Startups](https://www.amplifyscales.com/solutions/b2b-startups-founders/): GTM audit, fractional CRO/CMO, founder-led sales transitions, RevOps build-out.
- [Mid-Market Teams](https://www.amplifyscales.com/solutions/mid-market/): Revenue infrastructure audits, CRM & data architecture, process automation, and cross-functional GTM alignment for $5-20M ARR teams whose growth has outpaced their systems.
- [Venture Capital](https://www.amplifyscales.com/solutions/venture-capital/): Portfolio GTM workshops, teach-ins, founder coaching, VC partner education.

## Key Facts

- 30+ B2B companies scaled
- 150-590% YoY revenue growth for clients
- 1,000+ founders educated through live workshops
- Target companies: B2B startups and mid-market at $2-10M+ ARR
- Location: United States
- Founded: 2022

## Founders

- Jessica Schultz, Co-Founder & Fractional CRO/CMO — 15+ years B2B sales strategy, venture investing, Capital Markets, SaaS sales
- Kevin Poindexter, Co-Founder & GTM Engineer — Enterprise cybersecurity, IT strategy, $35B bank acquisition, $7B healthcare divestiture

## Content & Insights

- [Insights blog](https://www.amplifyscales.com/resources/insights/): 60+ articles on GTM strategy, founder-led sales, RevOps, HubSpot, and scaling B2B revenue.
- "5 Women to Watch in Venture": a recurring quarterly editorial series spotlighting women making an impact in venture (multiple 2024-2025 editions). Nominate someone at https://www.amplifyscales.com/women-to-watch-in-venture-nomination/
- Podcast appearances: Jessica Schultz has guested on Path to Growth, The Sales Evangelist, The Daily Bolster, Chicago Capital, and What Makes You Tick.

## Full Documentation

For comprehensive information, see [llms-full.txt](https://www.amplifyscales.com/llms-full.txt)